Personal blog · Finance & Life

Money,
Business
& Life

Thoughtful insights on finance, investing, business stories, lifestyle ideas, and lessons from travel.

I'm Jugal Lodha, a finance professional sharing practical insights on money, business, and the experiences that shape how we think about wealth and life.

Jugal Lodha
Jugal Lodha
Finance Professional & Writer
India 🇮🇳
60+
Articles

In-depth essays on money, markets, and business.

12k
Monthly readers

Professionals and curious minds thinking differently about money.

4+
Years writing

Consistent, unhurried writing since 2021. Quality over noise.

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Cover · Money & Investing
Money & Investing

Why most Indians invest for the wrong reasons — and what it actually costs them

We've been taught to save, not to build. The difference is where most wealth is quietly lost over a lifetime of good intentions.

March 20257 min read
Business Stories
Business Stories

The quiet collapse of Byju's — and the one number that explained it all

India's most valued startup had a fatal flaw hiding in plain sight for years.

Feb 20259 min
About Jugal

Finance
professional.
Writer.
Observer.

I'm Jugal Lodha — a finance professional based in India, working at the intersection of markets, money, and human behavior.

This blog is my attempt to make finance feel less loud and more useful. No sponsored content. No noise. Just ideas worth sitting with.

Read more about me →
60+
Articles
12k
Readers / mo
4+
Years writing
4
Topics
“Finance should feel like a quiet advantage — not a source of constant anxiety.— Jugal Lodha
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